February 2010

Who owns Vi Spring beds?

Many mattress brands belong to the same holding or investment company and trying to figure out who owns what has become a labour of love for us. This is a who's who in the mattress industry to help you understand exactly who you're purchasing from.

Firstly, as mattress construction techniques develop, it becomes apparent that the internal components of many mattresses are identical but sold under differing brand names and, of course, prices. Knowing this gives you the opportunity to be able to identify similar specifications and selecting the manufacturer that offers the best value for money mattress.


Mattress Brands
Knowing who owns who can help you work out a mattresses real value

We are all familiar with the scenario of trainers where the pester power of children sees us paying more than four or five times the real worth just for a brand name. Buying a mattress purely based on a brand name is just as ludicrous.

The components used in all mattresses only come from a handful of specialist suppliers all manufacturers use these self-same suppliers whether you have heard of them or not.


The size of the mattress industry is absolutely immense.  In the UK, there are well over a hundred bed and mattress manufacturers some big and some small, many of whom are based in the Yorkshire area, known to be the mattress capital of the country. With this in mind, it becomes an arduous task trying to differentiate the manufacturers who are worthy of investigation and those who just churn out cheap mattresses for the budget market.
The majority of retail mattresses are mass produced

Looking at the makeup of the industry below, it does throw up some quite obvious anomalies. Namely, if Steinhoff owns the Staples Brand, the Myers Brand, the Dunlopillo Brand etc. Why are they not prominent within the stores they own? Take Bensons for example (Aug 2013) a search for Myers = no products found. A search for Staples = no products found. A search for Dunlopillo  =  only three models.  Apart from a few brands from the Silentnight Group; Sealy and Silentnight, the Bensons site seem to be propagated with the Sleepmaster brand and the Sensaform brand. Brand names that are only found in the Benson’s stores. Interesting!

The Silentnight Group is also an interesting corporation to study. Obviously, they do not have their own stores and partner up with many high street notables such as Argos, Tesco, Sainsbury, Carpetright and numerous independents. Now, as detailed throughout this site there are only so many combinations of spring and upholstery combinations you can put together to significantly differentiate one mattress from another.

So how can there be so many Silentnight models out there under differing model names that can be realistically judged to be completely and significantly different?

Hand made mattresses are the exception to the mass produced market. Made by only a few small independent retailers
Hand made mattresses are the exception to the mass produced market. Made by only a few small independent retailers
White label goods are often used by major brands to relabel standard mattresses
White label goods are often used by major brands to relabel standard mattresses


When you decide to ‘buy a new mattress’ we are aware that as the purchase is a once in a decade decision you will have no idea where or how to start your search. The manufacturers listed below are deemed to be the main players within the industry and should be used as a starting point in your research. As we said at the start, knowing which brands belong to whom will help in this search as many corporations may not want you to know this.

Which bed company owns which mattress brands?

  • Hilding Anders Group (Sweden)
    Backed by British private equity group Candover
    Jensens Beds – Hilding Anders
    Ikea (Own Label – TBC)
    Note: Hilding Anders sold the following brands to Steinhoff International in April 2013
    Horatio Myers


  • Silentnight Group
    (Now in the hands of new US owner, private equity firm HIG)
    Silentnight – Silentnight Group
    Layezee – Silentnight Group
    Sealy UK – Silentnight Group – Licensed
    Pocket Spring Bed Company – Silentnight Group
    Rest Assured – Silentnight Group
    Stearns and Foster – Silentnight Group


  • Harrison Spinks Ltd (Spinko Ltd)
    – Harrison Spinks Beds
    Nu-Bed – Harrison Spinks Beds (May 2013: No online info – may have been withdrawn)
    Harrison – Harrison Spinks Beds
    Spink and Edgar – Harrison Spinks Beds
    John Lewis (Own label)  –  Harrison Spinks Beds -[ Plus others ]


  • Sun European [Private equity Group]
    ScS [95 Stores] – Online: Sleep Centre Branding
    Dreams – As of May 2013


  • Highgate Beds Ltd (UK)

    Healthopaedic – Highgate Beds
    Sleepwise – Highgate Beds
    Sleeping Comfort – Highgate Beds
    Sleepmode – Highgate Beds


  • Simmons Group- (Parent Company – Cauval Industries [fr] )
    – Simmons Group
    Sleepeeze – Simmons Group
    Cumfilux – Simmons Group
    Nestledown – Simmons Group


  • Steinhoff (UK) International Holdings Ltd
    Homestyle Operations Ltd
    JW Carpenter Ltd
    [tbc – In one way or another the following brands / stores are intrinsically linked through the above companies]
    Relyon [Brand] (Steinhoff)
    Dunlopillo [Brand] – Bought from Hilding Anders April 2013
    Slumberland [Brand] – Bought from Hilding Anders April 2013
    Horatio Myers [Brand] – Bought from Hilding Anders April 2013
    Staples [Brand] – Bought from Hilding Anders April 2013
    Sprung Slumber [Brand] (TBC- Steinhoff)


  • Bensons for Beds (Homestyle Operations)
    Sleepmasters (Steinhoff – Rebranded as Bensons For Beds [Jan 2012)
    The Bed Shed (Steinhoff – Rebranded as Bensons For Beds – Jan 2012)
    Harveys (Homestyle Operations / Steinhoff International [tbc] )
    Cargo (Homestyle Operations / JW Carpenter)
    Homestyle (Homestyle Operations  / JW Carpenter)
    Reid Furniture (Steinhoff)


  • Keen and Toms Holdings Ltd
    Hypnos (Royal warrant holder)


  • Millbrook Beds Ltd
    The Handmade Bed Company (For Furniture Village / Selfridges etc)



  • Airsprung Furniture Group Plc
    Gainsborough Beds
    Hush Sleep Collection
    Gainsborough Sofa Beds
    Swanglen Furnishings (Bought out of admin June 13)
    Cavendish Upholstery
    Airofreem (Foam Supplier)
    King Koil
    Kaymed SleepSpa
    Kaymed Wellbeing
    Kaymed Foam


  • Breasley Consumer Products Ltd (UK)
    Manufacturers for many own label retailers
    Naked Beds



    Manufacturers the yellow boxed mattress
    Previously known as EVE Sleep Limited


  • Healthbeds –Family owned (Smeaton family)


  • Burgess Beds – Bespoke manufacturer


  • Savoir Beds – Exclusive Bespoke manufacturer


  • GNG Group


  • Komfi


  • Implay


  • Dream Machine

If you’re looking for comparisons to the Vispring range we have a detailed article here to give you some potential alternatives and a review of the Tempur range with similar construction style mattresses. These should give you an idea of the type of detail and upholstery you should be looking for.

Please Note: This is not a full and comprehensive list and all subsidiaries may not be included. Any errors or omission will be rectified as soon as possible upon receiving instruction. Please address all correspondence to [email protected]

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